WS Process – Services – werkstatt:trinch

How we do things.

Our approach is flexible and adaptable to your unique needs. Instead of sticking to a set methodology, we work closely with our partners to understand their specific requirements and develop a customized process that best suits their ideas.

4 D's

Discovery

Our discovery process is a crucial stage in developing a successful brand strategy. It involves conducting research and analysis to gain a deep understanding of your audience, competition, industry trends, and the brand's unique value proposition. The process often includes activities such as market research, stakeholder interviews, workshops, customer surveys, and brand audits. Through this process, we can identify your strengths, weaknesses, and opportunities to develop a comprehensive brand strategy that resonates with audiences and sets you apart from competition.

Distill

In order to clarify hooks and strategy ideas, we need to extract the essential elements of the discovery and transform them into clear, engaging messages that capture the interest of its intended audience. By synthesizing this information, it becomes possible to identify patterns, trends, and gaps that need to be addressed to strengthen the brand. The distilled information is then used to develop the brand's unique positioning, messaging, and visual identity, ensuring that it accurately reflects the brand's values and resonates with its target audience. This process is crucial for creating a successful brand that stands out in a crowded marketplace.

Drive

Once we've nailed your brand's look and feel and developed a winning strategy, we're ready to take your brand to new heights. Our digital marketing expertise, social media management, and content creation skills can help you reach your audience in the most effective and efficient way possible. We'll customize a marketing plan that takes full advantage of your brand's strengths and aims to meet your goals. We're here to share our industry know-how and help elevate your brand to the next level. Count on us for top-notch service and results that go above and beyond.

Design

Designing a brand identity is a process that involves crafting a visual representation based off the strategy. This includes developing a unique logo, typography system, color scheme, visual language and graphic devices that align with the brand's strategy. The primary objective is to create a visually appealing and memorable identity that sets the brand apart from competitors and resonates with its intended audience and community. A well-executed brand identity helps a brand establish a strong market presence, foster brand loyalty, and increase brand recognition.

Do you have a project or an idea?

Branding or visual brand identity

Communication and marketing strategies

Creative graphic concepts

Take a peep at some of our work.

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4 D's

Discovery

Distill

Drive

Design

Do you have a project or an idea?

Branding or visual brand identity

Communication and marketing strategies

Creative graphic concepts

Take a peep at some of our work.

Brand Identity

Brand Refresh

Interior Design

Graphic Design

Packaging Design

Photography & Videography

Web Design & Development

Marketing Management

PR Support

Brand Campaigns & Activations

Workflow Design